Uday Salunkhe – The Corporate Social Responsibility Index for India

Apr 18, 2011 | Posted by Dr. Uday Salunkhe in Faculty Talk   29 Comments »

At this point of time there is no authoritative, voluntary, CSR (corporate social responsibility) initiative that is business-led and engages with companies from all sectors, publicly ranking their CSR activity, whilst consolidating information demands made on companies. Thus what is required is a Corporate Social Responsibility Index which would help meet this need in India.

The Index will help improve corporate responsibility by providing a systematic process that compares companies’ management processes and performance with those of others in their sector. It would provide a benchmark for companies who are committed to managing, measuring and reporting their impact on society.

The Corporate Strategy section looks at how the nature of a business’ activities influence its company values, how these tie into strategy and how they are addressed through risk management, development of policies and responsibilities held at a senior level in the company.

The Integration section looks at how companies organize, manage and integrate corporate responsibility throughout the operations. Is it part and parcel of the company culture? Is it integrated into the strategic decision-making processes of the company and linked through into internal governance and risk management systems?

The integration is assessed through the Management section where the processes for managing different stakeholder relationships are reviewed. This section looks at what the key issues are for the business in the Community, Environment, Marketplace and Workplace, the objectives and targets set to manage these issues and how it communicates, implements and monitors its policies, objectives and targets.

Community relates to the interface between business and society that can be both positively and negatively affected by a project, product or investment on a local or global level.

The Environment comprises the world’s ecosystems and natural resources and is affected directly and indirectly by a company’s operation, products and services. Being responsible means safeguarding both the systems and resources for future generations.

Responsibility in the Workplace is the creation of a working environment where personal and employment rights are upheld. Responsibility in the Marketplace is maintaining the highest standards of business practice when developing, purchasing, selling and marketing products and services.

The Performance and Impact section looks at companies’ performance across a range of social and environmental impact areas. The Corporate Responsibility Index would be a strategic management tool to enhance the capacity of businesses to develop measure and communicate best practice in the field of corporate social responsibility. It would do this through benchmarking corporate social responsibility strategy and implementation process.

The Index would be created by the support of leading businesses in the country as well as leading NGO’S who would be committed to continually improve their positive impact on society. Every year more & more successful companies would be invited to participate in the Corporate Responsibility Index by completing an online survey accessible via individual and secure usernames and passwords.

Even though the Corporate Responsibility Index will be a self-assessment exercise a central agency will have to monitor the whole process. This central agency will not be involved directly in the task of rating companies, but will act as the ‘trustee’ overseeing the integrity of the process.

This article is authored by eminent educationist and visionary  Professor Dr. Uday Salunkhe, Director, Welingkar Institute of Management and Research (WE School), one of the leading B-Schools in India, with campuses in Mumbai & Bangalore. Professor Ms.  Ketna Mehta collaborates with Dr. Uday Salunkhe in this analysis. .

Authored by:

Prof. Dr Uday Salunkhe
Group Director
Welingkar Institute of Management Research and Development

An educationist with the qualities of a Leader, his vision and result orientation have been the guiding force in making Welingkar a name to reckon with, not only in India but also globally. Prof. Dr. Uday Salunkhe, a Mechanical Engineer with a Management Degree in “Operations” pursued his Doctorate in “Turnaround Strategies”. He has a rich corporate experience of 12 years, which includes his tenure with Mahindra & Mahindra, ISPL and other companies.

29 Responses to “Uday Salunkhe – The Corporate Social Responsibility Index for India”

  1. Yukiko Hashimoto says:

    Dear sir, I have been looking for the Index for CSR from community’s perspective. Please let me know the exact index or a list of questions if you know.
    Yours sincerely

    Professor of Social Development in Japan.

  2. I have not looked at your site since summer and I’m surprised that I can see so many news. The lyrics are cool and the graphics and pictures just wonderful! I can’t take my eyes from your page Feel free to look at my site!

  3. Good article. Saved on delicious :)

  4. Great post. Saved on Delicious :)

  5. beavers says:

    Really great post, I’ll definitelly come back on your website.

  6. I like how are you thinking…and I must confess I’m totally addicted to your articles!

  7. Finally a smart blogger-man…I love how you’re thinking…and writing!

  8. green cpa says:

    Finally a smart blogger-man…I love how you’re thinking…and writing!

  9. chewing gum says:

    Very nice article! Thanks for sharing it with us!

  10. tattoo tips says:

    Very nice article! Thanks for sharing it with us!

  11. Very interesting ideas! I’ll be back for your new articles!

  12. tv news says:

    Like it … very well pointed!

  13. I like how are you thinking…and I must confess I’m totally addicted to your articles!

  14. loss weigt says:

    Really great post, I’ll definitelly come back on your website.

  15. I think so. I think your article will give those people a good reminding. And they will express thanks to you later Reciclagem Lixo Eletronico

  16. Wonderful goods from you, man. I have understand your stuff previous to and you are just too excellent. I actually like what you have acquired here, certainly like what you are stating and the way in which you say it. You make it enjoyable and you still care for to keep it sensible. I can’t wait to read much more from you. This is really a wonderful website.

  17. Undeniably believe that which you said. Your favorite reason seemed to be on the internet the easiest thing to be aware of. I say to you, I definitely get irked while people consider worries that they just don’t know about. You managed to hit the nail upon the top and defined out the whole thing without having side-effects , people could take a signal. Will likely be back to get more. Thanks

  18. Thnx so much for this! I havent been this thrilled by a blog post for quite some time! You have got it, whatever that means in blogging. Anyway, Youre definitely someone that has something to say that people should hear. Keep up the good work. Keep on inspiring the people!

  19. I like the blog.This article was written well

  20. VX2453MH says:

    I accept at above comment , I love him !

  21. This is my first time i visit here. I found so many interesting stuff in your website especially its discussion. From

  22. minecraft skins says:

    Excellent goods from you, man. Uday Salunkhe

  23. Constipation remedies says:

    Thanks For Share Uday Salunkhe – The Corporate Social Responsibility Index for India | Beyond the Walls – Welingkar Blog.

  24. I love 2 read blogs.welingkar.org !

  25. Extremely superior content. We basically discovered a site not to mention desired towards mention who We have definitely liked looking through a website not to mention blogposts. Anyways I’ll turn out to be following a give food not to mention I just desire towards study a website yet again.

  26. pooja says:

    Excellent stuff, happens Only in India

  27. Linguim says:

    This language looks sweet to study.

  28. Very nice post. I simply stumbled upon your blog and wanted to mention that I have truly enjoyed surfing around your weblog posts. In any case I will be subscribing on your feed and I am hoping you write once more soon!

  29. cars says:

    Car shopping can be very time consuming. There are plenty of cars you can
    look at, as well as a handful of factors to consider.

    You need to make sure you are aware of what you need to make it a better experience.
    Consider the following helpful advice for making
    things easier on you.

Leave a Reply

Copyright © 2011. All Rights Reserved. Designed by Singapore SEO SEO Blog  SEO Web Design  Mind Movies